Today I received a surprise in my inbox, a letter from Marianne Eaves announcing her new next adventure; an education and taste testing program. The program called Eaves Blind will be a membership-based subscription service that provides exclusive access to a number of first-taste samples of small batch and single barrels that Marianne will curate for the program as she takes her mobile lab on its maiden voyage.

Mobile lab? Oh ya, that was the other announcement Marianne made. She announced the very first-in-the-industry mobile spritis laboratory. Made from a former circus freightliner box-truck.

Eaves Blind members will have the opportunity to engage in educational experiences to expand the palate and improve tasting skills through two programming levels: Apprentice (for those newer to spirits) or Afficionado (for more advanced tasters).

Marianne Eaves
(Image from her website)

Focusing on Flavors
01 — Taste Blind
Color has a tremendous impact on the way we perceive what we taste – in spirits and in whiskies especially, which is why so many brands add coloring to their products. Well in bourbon you can’t, but we still strive to focus your attention on what you taste and what you feel. The EAVES BLIND process intends to have you leave any preconceived ideas about color and indications of age, quality, etc at the door, and open your palate to new experiences and lots of growth!

02 — The Palate Experience
As much as the flavors you taste are important, sometimes what’s even more important to how enjoyable a bourbon is – is how you feel what you taste. This sounds strange we know, but if you choose to become an EAVES BLIND member, all will be revealed!

03 — About Bourbon
So we all know bourbon must be 51% corn, blah blah blah… but do you know how each of the regulations that bourbon must follow impact the flavor? Well we’re going to SHOW you, EIGHT times (16 times if you choose an Aficionado kit)! You’ll have all of the knowledge to impress your favorite hipster mixologist in no time!

04 — Be the First
The unique bourbon blend expression and the single barrel selections that are sent to you in your 4 seasonal EAVES BLIND The Apprentice or The Aficionado tasting kits will be the first time anyone, other than Marianne herself (and less than a handful of trusted advisors), has tasted them. So they truly are the only bourbons of their kind, and YOU (once you’re a member) will be the first to taste them!


THE APPRENTICE
$300.00
Broaden your palate and learn the ropes of bourbon flavor development from Eaves. Your FOUR seasonally released Apprentice Kits contain:

TWO 100ML Samples – unique bourbons blended by Eaves (8 total)

Education materials that explain the unique qualities of each sample

Two exclusive EAVES BLIND branded BLACK glencairn tasting classes

Access to all member exclusive social media content

THE AFICIONADO
$550.00
Broaden your palate and deepen your understanding of bourbon flavor development from Eaves. Your FOUR seasonally released Aficionado Kits contain:

TWO 100ML Samples – unique bourbons blended by Eaves (8 total)

TWO 50ML Single Barrel Samples – selected by Eaves (8 total)

TWO 50ML Water Samples – curated for each single barrel (8 total)

Premium education materials that explain the unique qualities of each sample, including analytical flavor testing, technical process details and more

Two exclusive EAVES BLIND branded BLACK glencairn tasting classes

One 50ML water dropper to assist in more accurate dilution

Access to all member exclusive social media content

INCLUDES VIDEO TASTING WITH MARIANNE

First access to membership in future EAVES BLIND events and programs


We took the plunge!
Dave, Nina, Dawn and I ordered the Eaves Blind Club membership. Each couple are now in the THE AFICIONADO group and eagerly awaiting our first samples as well as to follow along with Marianne and her mobile lab (maybe she will pass through some day so we can photograph her in it!).

We are number 88, darn wanted to be the first!


Updates:

The first box finally arrived! See it HERE!

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